In this episode, you will learn key elements of how to build a sustainable fashion brand and create a roadmap that sets you up for success.

This article will explore ways you can start your sustainable fashion journey now, with or without any previous fashion knowledge. We’ll also be sharing sustainable brands that are #NaturStyle approved, where you can shop with a clean conscience if you are on the hunt for something you need.

Today we're talking about brand impact and responsibility in the fashion industry and exploring how interconnected brands are with consumer purchasing decisions, how they impact the supply chain and what can be done to improve the industry from a government/policy level, brand level and consumer level.

This article provides examples of what greenwashing looks like and how to avoid it. After this read, you will understand the true difference between actionable change and altering how a brand “looks and feels” to increase the likelihood of a purchase, with no actual substance.

With the topic of sustainability in different industries beginning to trend, greenwashing and misleading claims on "eco-conscious" and "sustainable" practices are becoming more mainstream, and for the common consumer, increasingly difficult to understand. This article explores the true meaning of sustainability and the pros and cons of so-called "sustainable" products. Host: Cris Herrera